La Jolla Fashion Film Festival is three days only Thurs/Fri/Sat. July 26 & 28 th, 8 - 10 pm at the Museum of Contemporary Art ( 700 Prospect Street, La Jolla 92037) La Jolla Fashion Film Festival Tickets range from $32-$112.50. There are lots of events connected with this during the day as well as after parites. See all events. More info: Fred Sweet
Some but not all of the films in the La Jolla Film Festival are commercials for designer houses like Chanel or Dior. Glamorous models, fabulous locations and big budgets generally give glossy results. Some of the directors however, choose this venue to show their more arty videos. More than half of the directors were present on the opening night to introduce their films and that was one of the most charming parts of the evening. Although the theater was not packed, the participants party and network together for the whole festival and this support, validation and chance to make new contacts seems to make this a very worthwhile experience for them.We take our hats off to Fred Sweet for organizing this impressive festival now an established date on our art calendars.
There was only one film that I found questionable: Marie Schuller, Visiting Hour. It was billed as a homage but I found it exploitive of an older women so I am not giving a link to it here. The festival has a total of about 60 videos in all. Here is my selection from the opening night.
Justin Anderson, Fleurs du Mal – the most shocking of the films because of the Hitchcock beginning
Stephaniedi Gusto, Miracle and Moonlight – lovely floating figures and a powdered paint fight.
Yoshimichi Tamura, Planktoon Reflection - humorous animation of a mirror image fighting it’s owner
Miguel Font Bisier, Aeterna – most imaginative use of special techniques and potent images of a man burning with love
Charlie Wan, Bloom – head and neck completely covered with diamonds and then reverse engineered
Kaelen Ohm, Heaven – charming story of ones dreams making one’s life larger.